Volume : 10, Issue : 3, MAR 2024

OPPORTUNITY GENERATION AND EARLY BUSINESS DEVELOPMENT RESEARCHED BY STUDENTS PG DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS, MANNAR THIRUMALAI NAICKER COLLEGE, MADURAI

A STUDY ON CUSTOMER ATTITUDE TOWARDS PAPER BAGS IN MADURAI CITY

RAKRISHGOPANKANTH. S, SAM. K, U.BHARATHI

Abstract

The global shift towards sustainable practices has spurred increased attention on environmentally friendly packaging alternatives. This paper explores the ecological impact of traditional plastic bags and highlights the merits of paper bags as a more sustainable option. The study delves into the life cycle analysis, recyclability, and biodegradability of paper bags, comparing them to conventional plastic bags. Additionally, the paper examines consumer attitudes towards paper bags, shedding light on the growing preference for eco-friendly options. The findings contribute to the ongoing discourse on sustainable packaging solutions, emphasizing the role of paper bags in reducing environmental impact and fostering a more eco-conscious consumer culture. The research aims to guide policymakers, businesses, and consumers towards informed decisions that align with a more sustainable and environmentally responsible future.

Keywords

CUSTOMER BEHAVIOUR, ENVIRONMENT FRIENDLY, PRODUCT REPLACEMENT, PAPER BAG VARIETIES.

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References

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2. www.scribd.com

3. www.wikipedia.com